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Learn > Internet Marketing
We don’t just post your listing on the Net!!

It all starts with getting your property listing seen

With 75 percent of home buyers starting their search on the internet, your property needs to be everywhere they look. That’s why we are the leaders in online listing syndication. Properties listed with The Select Group can be found on all of the high volume real estate sites including Realtor.com, Yahoo, Google, Trulia.com, as well as virtually every other real estate site on the internet.

Then we’ve got to get noticed

The good news and bad news is that buyers can look for their next home in the comfort of their home or office. The bad news is that creates a competitive busy signal. Too much information is displayed in too small of a space. That is why we enhance our listings on sites like Realtor.com and other national sites. Through special graphics, banners and logos, our listings literally jump out of the screen and shout “look at me!”

Showing the property

Once a buyer zooms in on a property of interest, they want to see all of the information about it. That is why we offer a very robust web page for every listing. That page allows the prospective buyer get a detailed description and to preview the property on line through multiple photos, virtual tours and online audio tours. Buyers can email the listing to their friends and family, save the listing in their favorites, do online comparisons, print out flyers and driving directions, get details on schools and neighborhood information and see how close (or far) the home is from their friends, family, work and schools.

Not everyone starts on the internet, but almost everyone likes to go to the internet for more information

That is why every ERA Cornerstone Realty Group listing has its own unique web address (www.1234anystreet.com). We put that address on the yard sign, on the property flyer and all of our printed advertising so those folks can also get all the same wonderful web experience without sifting through all of the competitive properties.

While the Internet is great, it’s impossible to get everything about a property online

That’s why we provide your agent’s telephone, email and web page information on every online listing. As prospective buyers have questions, they can get answers easily and quickly, using what ever method they want. All they have to do is click a link and they are connected to an agent.

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